Building owners and developers are facing the challenge of what to do with stranded assets — Class B and C office buildings that sit vacant as tenants flock to more modern, amenity-rich properties. While some older buildings can be renovated to increase their appeal, others are more suited for conversion to first-class residential buildings.

To help our clients assess their properties and get the most return on their investment, Gensler developed a creative process to determine how successful a conversion project would be on a given building. In this webinar, Gensler’s Design Resilience Leader and Studio Director Steven Paynter and The City of Calgary’s Manager of Investment & Marketing Sheryl McMullen, show how office-to-residential conversion increased the value of properties across the United States and Canada.

Watch the webinar and download Gensler’s Design Forecast 2022 to discover more trends and strategies for a more agile, resilient, and equitable future.